SEO Advanced Technique to Improve your Search Ranking in Google in 2019

If you want to improve your keyword search ranking? Here are the latest advanced techniques that will help you beat your competitors more quickly in 2019.

The word of SEO (Search Engine Optimization) is dynamic. The rules and techniques that help you this year might not be applicable next year. To stay on top of the search engine result page, you need to constantly adopt new techniques.

There are many metrics that you need to take care of like from content to keywords and backlinks. So you need a lot of patience and effort it requires.

If you have the best SEO techniques at your system, you can easily perform better than your competitors. Let’s see below some of the best SEO techniques that can help you to improve your search ranking in 2019.

1.       Write Long Blog Post

2.       Keep updating old Content

3.       Get Quality Backlinks

4.       Research your Keywords Well

5.       Write Rank Brain-friendly Content

6.       Analyze Your Website’s SEO

7.       Post your Content On Social Media

8.       Optimize Your Website for Mobile Devices

9.       Improve your Page landing Speed

10.     Optimize your Content for Voice Search

11.     Create a Good Website Structure

1. Write Long Blog Post

For a long time, every SEO expert knows about the importance of quality content, because the content is king in SEO. So there is no doubt that it is one of the most crucial factors to improve your search ranking. However, you can not completely leave out the content length. The long blog post techniques will not guarantee success.

2. Keep Updating Old Content

In this time you need to update your old content, to make the most out of your content. Any topic that you have written in the past about still relevant. For example, maybe you wrote about SEO best techniques one year ago. But since then, there are many changes to their algorithm announced by Google. So you need to update your article. So we recommend you that do not write a new article to add more information to your existing article.   

3. Get Quality Backlinks

When you create a high page authority backlink to your website your ranking increases. Quality backlinks can always help you gain over your competitors. For search engines, quality backlinks are equivalent to reliability. If you have a large number of quality backlinks, your keyword ranking gets a higher position in SERPs. It is none of the most important SEO techniques that can directly increase your website ranking.

4. Research your Keywords Well

Before you finalize your blog or article ideas, take some time to find relevant keywords according to your product or services. It is a simple way to figure out what people are looking for. Based on that, you can make changes to your content. If you have selected the right keyword, then you have a better chance to get more conversion.

5. Write Rank Brain-friendly Content

To increase search results, Google uses an algorithm known as the rank brain. Whenever a person searches a query rank Brain understands it like a human. It breaks downs your query into words vectors. By using this technique you will help to fetch more relevant results.

To improve your search ranking you need to optimize your content according to Rank Brain SEO.

6. Analyze Your Website’s SEO

The most important way to improve your SEO strategy to analyze your website.

Find out where is loop whole in your website and identify the areas that need improvement. There are many areas where you can need changes like page titles, descriptions, and page speed. You can optimize your website by using many websites analyzing tools available on google.

7. Post Your Content On Social Media

Do not depend on your website to gain traffic. You need to build a social media presence too. There are many social media platforms like Facebook, Pinterest, and Twitter you can choose. By using these social media platform you can increase your brand awareness because there are many people uses these platform.

8. Optimize Your Website for Mobile Devices

Nowadays there are many people uses mobile devices compared to desktop. So we will need to optimize our website for mobile devices to get more traffic.  Because there is 52.5 % of websites of traffic generated through smartphones. So you need to design your website mobile-friendly. Optimize your website for mobile devices can also affect your search ranking.

9. Improve your Page landing Speed

Page load speed is also important to factor for improving your keyword ranking. When users go to your website, how long does it take to load for open your web page?

In 2018 Google announced that page speed was a ranking factor, even for mobile searches. According to Google data, 54% of users abandon a mobile site if it takes then 3 seconds to load.

10. Optimize your Content for Voice Search

To increase your chances of ranking at the top of searches with voice-based queries, you need to optimize your website mobile-friendly. Because most of the voice-based searches come from mobiles. In the Google app, 20% of searches are now by voices.

11. Create a Good Website Structure

One of the best and most crucial techniques to getting your SEO right is to create a good website architecture. Website architecture is important for various reasons. Firstly, it makes it easy for users to find more relevant content. Secondly, a clear website hierarchy makes it easier for Google crawl.

Every SEO Expert wants to improve their search ranking and get more traffic. But in few of them uses the right SEO techniques to improve their website ranking. Today the most important advanced techniques use are mobile-friendly website and voice search more popular you need to optimize them.

Top-Rated PPC Companies in India

Pay per click (PPC), also known as cost per click (CPC), is an advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked

Top-Rated PPC Companies in India– Pay per Click (PPC) is a part of digital marketing, it is mainly a way to buy visits to your site. In this, an advertiser pays some few of amount as a fee every time whenever anyone clicks on their ads. It is used by several companies in India for getting immediate rank on the search engine. There are many famous PPC companies, available in the market from which, we have prepared a list of top rated best PPC companies in India.

Our pay per click management services includes:

•        Competition analysis

•        Keyword research

•        Automatic bid management

•        Easy and efficient budget analysis

•        Campaign assessment

•        Perform A/B split testing of ads targeting different regions and interest.

PPC is the proven marketing strategies that provide a guaranteed result. It is used by numerous people when they want an instant result and none of their marketing strategies are working. While choosing any PPC organization, make sure they have more than years of working experience in the related field.

Here are some PPC companies which are best in PPC advertising according to services and results. This all companies have done many projects for clients and get excellent feedback from the clients.

Our mention top rated PPC companies in India is highly famous and hold huge experience in the related field.

1. Techmagnate

Techmagnate is leading Delhi based PPC adverting agency. Established in 2006, they are overall PPC Company that consults and implement your digital marketing strategy. Though, they also provide PPC companies in many cities in India like Mumbai, Bangalore, Hyderabad, and other top cities in India.

URL: www.techmagnate.com

Phone no: 11-43534755

2. EZ Rankings

EZ rankings- famous PPC advertising and marketing company. Working with an experienced PPC marketing firm like EZ Rankings can help to optimize your remarketing campaign through PPC management service.

URL: www.ezrankings.org

Phone no: 956-0133711

3. Twistfuture Software Pvt. Ltd

Twistfuture Software is top rated leading PPC Adverting Company Delhi in India. We have a team of experienced PPC analyst as well as search engine optimization team, which have done many projects for clients and get excellent feedback from clients.

Our PPC Analysts are well skilled in wide-ranging keyword research and analysis that facilitates the search ranking to be on worldwide.

URL: www.twistfuture.com

Phone no: 011 4132 8844

4. Page Traffic

Page traffic is a premier PPC management company known for its dedicated professionals and vast industry experience. Delivering high Return of Investment (ROI) through constant monitoring, testing and better targeting of keywords, they are chosen by businesses from around the world to manage their PPC Campaign.

URL: www.pagetraffic.in

Phone no: 9212521444, 11-64621444

5. Ranking by SEO

Ranking by SEO is the most famous and trusted PPC adverting agency in India. Strategically based in Noida (Delhi/NCR). Ranking by SEO is a reputed name in PPC services in India.

URL: www.rankingbyseo.com

Phone no: 9899484161

Conclusion

PPC Advertising is an amazing industry with updates releasing nearly every day, new channels gaining traction on a regular basis and new best practices being detected in each nook and corner of the world. Twistfuture Software helps you in selecting the best PPC companies in India which is beneficial for you.

Top 6 SEO Trends That Will Make a Difference in Ranking in 2019

  

There are many new trends that are popping up in every year that can help to make a difference in the rating your site has. Then, you should make sure to hire the best SEO services to help you with your needs. There are just 6 trends that will make a difference in what you achieve in search rating during 2019.

• Virtual Reality
• Voice Search
• Influencer Based Marketing
• Video Optimization
• Mobile indexing
• Online Security    

Virtual Reality

Artificial reality or virtual reality is something that is going to be one of the things that you need to think when it comes to hiring an SEO Company. There will be an ever increasing number of pages that are going to begin to consider numerous things about the users, for example, their search history, sex, age, interests, locations, and hobbies. Make sure that you think this and that you have everything put into place that would allow the users and their information to hit upon your page.

Voice Search

Nowadays, there are many people using Voice search for their needs, whether that be from their phone or from another device. Voice search is most and effective trends that come in 2019. You should ensure that you have the experts that engage with latest and best SEO services to take care of this for you. This means that you are going to have to consider the ways that people are going to search for items, including long tail keywords or some most popular keywords. This means that you would need to consider how people are thinking and what they would search for.

Influencer Based Marketing

Some another good way that you can get more rank increased without problems is to make sure that you are using one of the best influencers. You should consider that you are hiring the best SEO Company with these facilities to help you with this work.

Video Optimization

In addition to the fact that voice is taking over the internet, but so are videos, which means you need to know what is required. You should ensure that you are using YouTube and that you are engaging in the best SEO services business to take care of this. Improvement of your videos is key, which is the reason you need to have keywords that are chosen specifically for the videos. There are much digital marketing expert says that around 75% of the traffic on the internet is going to be gravitating towards videos by 2020, so go ahead and ensure that you have them and that the description, title and more are optimized.

Mobile Indexing

Recently this year mobile first index was rolled out by Google, which means that you need to have your hired SEO Company ensure that your website is mobile friendly. This is important because now how the sites UX works and quality of it is going to be taking part in your ranking. If your website is mobile friendly then it loads fast and gets more revenue.  

Online Security

The most and important things that are going to help increase your ranking during 2019 is by ensuring that you are using SSL on your website. The best SEO services experts can help you with this since making sure that the data of your website is protected is going to help increase your rank. This means that you need to ensure that all of your data is securely protected and cannot be accessed by another person.

So always hire an SEO Company that ensure about the latest trends that can help you with everything that you need, including mobile indexing, Online Security, Voice Search and much more.

What is the Importance of Effective Landing Page in PPC?

When we creating PPC landing page, few reasons must be borne in mind to get better results. It is mandatory to know that it is one of the aspects of development that many businesses catch with and look for a sure shot way to get it right for the business.

A landing page is the most basic steps of any websites, different from your main website that is developed for the purpose of advertising, and with a goal to generate conversions or leads.

Keep Align your Offer, Headline, and CTA

It is important to keep align offer, headline, and call to action (CTA) with one another. If any element drop can result in losing conversions which are very crucial for any business and create a lot of confusion among coming buyers.  It is important to follow certain rules to keep things right on track when creating a landing page. It is very familiar with writing an advertisement.

• Focus on user
• Discuss Outcomes
• Lay stress on returns users will get for ranking action
• Clarity in copy   

The product must be shown in Action

It has been seen that products or services that are shown in action have an awfully compelling impact on potential customers leading to increase conversion rate.

Carry out Trust test signals

Many times, believable buyers are unable to decide and hover between “yes” or “no”. Such undecided coming buyers can be helped with their decision with trust signal in the form of video testimonials or written testimonial and trust seals.

Make the Most of Thank you Page

Many times, we forgot to use these two simple words which can help in meeting the objective of a landing page. Always do something different and unique, instead of having just a simple thank you pop up box.

Things you need on a creating PPC landing page

Certain things are important on the landing page of your website. They are:

• An attractive headline
• An impactful tagline
• Trust symbols
• A list of benefits of using particular products or services
• A compelling call to action
• Images or graphics showing when to use certain products or services
• A lead capture form

A landing page is a great way to drive traffic to improve your customer and build your brand. Approximately 68% of B2B businesses use landing pages to generate leads for future conversion. Landing pages lead the customer to a specific product, service or offer and encourage them to take an action.

There are many benefits you will get when you create an effective landing page like

• Generate more leads
• Improve SEO rankings
• Increase conversions
• Improve Brand image
• Attain a business goal

Some useful Tips to Improve Web page Speed

After a few years ago Google has announced that the site’s page speed will be an important factor in its ranking. This indicates that slow page speed would mean search engines can crawl fewer pages which could negatively affect its indexation.

Most of the consumers expect websites to load in two seconds and or less than 40% will abandon a page that takes three or more seconds. According to some expert research recommends that a page load speed under 3 seconds is good. Unfortunately, the average speed of a website is 8.66 seconds. While mobile takes more time than a website.

Furthermore, a report by Hub spot states that pull down in conversion is directly related to an increase in page load times. Even a one-second delay in load time could control roughly 20% to 30% decrease in conversions.

That means slow speed will kill conversions. So every website need page speed optimization

So we will discuss here how to optimize page speed of the website

What makes a Webpage?

It is crucial to understand the elements of the web page:

HTML Code: it gives the page its content and structure.

Static files: these are used for functionality, interactivity, and design to the web page.

Other Elements: background, logo, and content.

How does a web page load?

When a user keeps your website in the browser a DNS request is generated. And then this indicates to your domain name provider and server. Then Dom loads your HTML, CSS, and JavaScript. Due to some certain issues, your website may slow down at this stage.

•          Slow host

•          Bulky images

•          App, Plugins, widgets

•          Sites theme

•          Third-party plugins

•          JavaScript

•          Redirects

Page Speed Metrics

There are many metrics of page speed. Therefore, let’s take a quick look at the very most common and dominant once to better optimize your site.

•          First Contentful Paint

•          Document Interactive time

•          DOM Content Loaded

•          Page Size

•          HTTP request

Top Tools to Measure Web page Speed

There are many tools available on Google for web page speed. Some of the best tools for this purpose are given below.

•          KeyCDN Website Speed Test

•          Google PageSpeed Insights

•          GTmetrix

Here are some most important ways you can improve the page load speed

•          Minimize the HTTP request to figure out how your site currently makes such request and use it as a benchmark.

•          Use asynchronous loading for CSS and JavaScript to fasten page loading.

•          Use a dedicated server to host your website.

•          Reduce images size.

•          Optimize images

Twistfuture Software is a leading expert digital marketing company and also mobile app and game development company. We have experience in digital marketing, mobile app, and game development. We have also a professional casino game developer and Ludo game developer team.

What Voice Search will Impact SEO in 2019

Did you aware that 20 % of queries on Google’s mobile app and android devices are voice searches, as showed by Google CEO Sundar Pichai at the May 2018 Google I/O keynote address?

The arrival of private assistant apps like Siri, Google Now, and Cortana has created it plenty easier for smartphone users to perform voice search and find accurate answers to their queries.

Voice Search vs. Text Search

The main difference between voice search and text search is that the accuracy of the results that gets delivered to the person getting into the search question. A voice search takes the guess out of looking because the search intent is quite clear from the user and as a result the search engine presents the extremely correct results. Therefore rather than obtaining many unrelated links in response to a text-based search, the user can get the most relevant responses back to the question.

For instance, an internet users who wants to know about Apple CEO Tim Cook through a text-based search is a more likely to key in the name itself because the search query whereas users performing voice search tend to be a lot of specific and can say “Who is Tim Cook?” or one thing on these lines and can get correct leads to a matter of seconds.

Impact of Voice Search on SEO

According to Marry Meeker, voice and image searches are eventual to contribute at least of half all searches by 2020. It’s therefore in the interest of websites to adapt to the present unstable shift that one will expect from text search to voice search within the coming years.

Voice Search Optimization Tips

If you are optimizing your web content for Google voice search or any other famous search engine, there are few basics that will have to be kept in mind and these include:

• Consider Micro-Moments
• Add a FAQ Page
• Incorporate Long tail keywords
• Use Micro-data to Optimize for Local SEO
• The Hummingbird Update
• Optimize for Natural Update
• Improve your Website Speed

Consider Micro-Moments

Efforts towards Voice Search optimization can need to revolve round the micro-moments around that a web user usually tends to execute a search query. There are four new micro movements that every marketers must know:

1. I-want-to know Moments
2. I-want-to-go moments
3. I-want-to- do moments
4. I-want-to-buy moments

Add a FAQ Page

If your website have not already FAQ page, then you must add FAQ page in your website to address some common question your target audience might have. We cab categories online searches into the following three types.

1. Navigational
2. Informational
3. Transactional

Incorporate Long tail keywords

A good digital marketing company always give importance of optimizing the website through the inclusion of such long tail keywords.

Use Microdata to Optimize for Local SEO

There are many voice-based search queries are coming across as a boon for businesses that depend on local search query. According to few sources half of U.S. teens and 41% of U.S. adults are using voice search query daily as per report.

The Hummingbird Update

Humming bird is Google new algorithm. This update comes in 2013 this update was all about understanding the intent of users search queries.

Optimize for Natural Update

Conversational queries posted to virtual personal assistants is on the increase as are often verified from the Marry Meeker trends report that states nearly 70% of requests on Google assistant are in Natural/Conversational Languages.

Improve your Website Speed

The most important is this to improve your website speed. Check the page load time if your website is lading fast across all the browsers and devices.

Google recently added some additional Indian languages in voice search and rightly so!

You need a SEO and Digital marketing agency that is always on top of such update in proactive. From app store optimization and many more. Twistfuture software is experienced digital marketing company and always deliver the best digital solutions for your business.

What is the Best Way to Increase App Downloads?

Your app has been finally develop after very hard work and effort. The design, the app icon, each and everything has been finalized and on every device on that it’s been tested, the app worked cleanly and you have  given yourself that much-needed pat on the back as the app has been finally develop. The just issue which remains is to prompt the users to download the app.

How to increase App downloads– an issue which almost and every developer face after the app has been developed. This a big challenge for app marketers too.

So how will to face this challenge?

Generally, any smartphone user downloads an average of three apps per month whereas the number of apps on both App Store and the Play Store together are more than over four million. With such a lot of apps available, the user is spoilt for alternative – this is often why it gets so exceedingly difficult to urge the user to download that app.

However, there are many ways using which users can be promote to download your app. Today we will discuss below how to increase app downloads.

• Prioritizing App Store Optimization
• Creating an Attractive App Icon
• Protect it from bugs
• Proper App Marketing
• Asking for Reviews
• Investing in Content
• Photos and Videos
• App Size
• App Updates

Prioritizing App Store Optimization

One of the best way of to urge app downloads is app store optimization. However, we require regular efforts to be successful. However, app store ranking depend on metadata, such as keywords, ratings, description, and review as per view of most of the marketers analyst. We should also needs to think how keywords rank in each app category.

Creating an Attractive App Icon

The icon of you app play an important role which some one sees on the play store. The design of app is very important for the success of your app.

Protect it from bugs

Any app before being published to the public must be free of any bugs. However, despite the most effective efforts, bugs do penetrate. As a developer, you ought to be proactive in fixing any bugs and glitches on the app as before long as they’re mentioned by a user on-line.

Proper Name and Description

So, if you want people keep in mind the name, then it is important to give it a proper name which is apt yet unique. The description should not be packed with keywords.

Proper App Marketing

Do not be too conservative along with your promoting budget. Rather than being too cautious along with your budget, you want to make sure that it’s detached over weeks or months. However, if there’s a selected timeframe you’re aiming for whereby you’d like your app to urge the utmost range of downloads, then you must concentrate all of your budget throughout that point amount.

Asking for Reviews

Reviews are always valuable for your app downloads. If the app store gets to know that your reviews are purchased then your app getting suspended by app store.

Investing in Content

You must create a content which is informative and relevant as it can help reach out to more number of potential users.

Photos and Videos

This is one of the best yet often neglected aspects of the app description. Video, create a video of your apps and published on video submission sites.

App Size

App size play an important role for increase app download. The size may vary depend upon different platforms.

App Updates

There is a direct correlation between the high rating and the app update. Google and Apple also like to see regular app updates.

Ajeet Singh is an SEO expert in Twistfuture Software, a leading SEO company in India. We can often be found reviewing SEO strategies for client sites with SEO team and is actively involved in the SEO for twistfuture.com.

What is the Importance Website Analysis in SEO

In Search Engine Optimization website analysis play an important role, it is process which comes under on page optimization. Basically it is a tool by using tool professional analyses whole website and find out how well it is working on search engine. The digital marketing executive need to go through this process to find out the weakness and status of a website which sure helps the SEO Analyst to set the strategy in that manner. It helps the optimizer to first focus on the weaker areas of the website that becomes barrier in finding the best profit and success from the website. The result of website analysis enables the optimizer to work hard on the website to remove the weak point.

What information get from website analysis includes:

• Traffic on the website
• Total visits on a day
• New visitors comes every day
• Ranking of the website
• Performance on search engine
• Broken Links
• Speed of Website
• Crawl errors
• Backlink Score
• Social media impact
• Global ranking
• Local ranking
• XML sitemap

Importance of Website Analysis

Keywords: keywords play an important role in getting traffic to the website. If keywords are not targeting the potential customer on web, it definitely leaves a bad impact on its traffic generation. By using website analysis, professionals can find which keywords are working well and which are not working well. The analysis report brings the particular results of the keywords with that professionals get a thought to exchange the keywords with new one or begin operating for identical with new strategy.

Traffic Volume: by the use of website analysis, professionals lightly find the volume of traffic. The analyst can find from where the traffic is actually coming from and not. By using this enables SEO Analyst strength the practice and SEO activities to get quality traffic from all over the world. If the keyword performing well, it definitely boosts the traffic volume. So increase the traffic volume, professionals focuses on their keywords on different other SEO activities.

Web Content: Apart from keywords and traffic, content play an important role in a website. If a website have a relevant and unique content then this keeps the potential visitors easily connect with the service or brand. So quality content of the website helps the analyst to maintain the brand identity and get more traffic and beat competitors due to its unique content.

Backlink Score: Through analysis, analyze the quality of backlinks and get a list of most important no follow backlink of any URL or domain name. Check your competitor back links and get an insight into their back link strategy.

There are many paid and free website analysis tools are available in Google such as

• Woorank Tool
• SEMrush Tool
• Google Search Console
• Moz
• SEO Site Checkup
• Site Analyzer
• Seoptimer

Twistfuture Software experts focus on some major SEO strategies including Directory Submission, Article, forum posting, blog and PR submission, Meta tag and HTML design, targeted keywords, link building and web page design as well.