Thursday, April 27, 2017

Trendy Revenue Models used by Android and iOS Mobile App Developers to Make Money



Revenue generated by mobile apps has been growing exponentially. Revenues from paid apps will be $195 billion while that from in-app purchases is forecasted to be $289 billion in 2017. Still, 54% of that revenue will be claimed by 2% of the apps. Choosing the right monetization channel is essential to be on top of this hierarchy. The right revenue model for an app depends on the user engagement, type of app and expense needed for marketing. Take a look at various revenue models used by Windows, Android and iOS mobile app developers to make money.

In-App Advertising

Selling ad space in the mobile app is one of the most common methods to generate revenue. This allows Windows, Android and iOS mobile app developers to offer free apps. The lack of cost barrier helps in acquiring larger user base which is targeted by advertisers. These free to download apps possess information regarding user location and behavior which is in great demand for marketers. Availability of such information and the willingness among advertisers to pay for it makes this model sustainable and popular among developers.

Even though free apps bring more users, ads can compromise user experience and design which can become a roadblock to scaling the app further. Also, this model doesnt work with utility apps whose USP is user experience. However, targeted and limited in-app advertising can bring revenues without compromising on user experience. 

Freemium

In Freemium model, the Windows, Android and iOS apps offer free as well as paid features. Free features help in acquiring users and bring user engagement. Certain additional features cost money to be unlocked. The large user base allows more prospects of purchase of extra features. This combination of lead generation and sale conversion suits game, entertainment and productivity apps.
The developer should ensure that free features arent inferior and strike the right balance between free and paid features to reduce rejection rate and also to give adequate incentive to buy extra features. 

Paid Windows, Android and iOS apps

Paid App model helps developers get upfront revenue. A paid app which can cost between $0.99 and $999.99 needs to convince its users that it is worth paying than using free substitutes. It can do so by selling its unique features and functionalities, that free apps cannot offer.
This model allows Windows, Android and iOS mobile app developers to bring more innovative features to the mobile app with cleaner interface for their users. The user base for such apps is small but more engaged than regular users. However, Paid apps have to endure stiff competition from their free alternatives and also forego part of their revenue to the app store.

In-App purchases

In this model, the Windows, Android and iOS apps act as a sales channel for either physical goods like clothes and accessories or virtual goods like mobile game currency or extra lives, which brings engagement from the users. When it comes to revenue, this model brings comfortable profit with less risk. It is especially suitable for e-commerce which can earn higher margin than their brick and mortar stores. It is to be noted though that app stores take a share from the revenue earned by selling virtual products.

Subscription

This model is similar to freemium as it offers free predetermined content and offers paid subscription for premium content worth paying, often with free trial. This brings user loyalty and engagement, and continual revenue to the mobile app developers. This monetization model suits news, lifestyle and entertainment apps.
Partnership with Advertisers
In this model, advertisers reward Windows, Android and iOS apps users for certain in-app action and the app earns a small share of the redeemed reward. This ad-free model brings revenue as well as user engagement and satisfies mobile app developers, advertisers and users alike. This model is however relatively new and less tested.

All these revenue models are not mutually exclusive but can be used depending on the user segment the app targets. It is very common for freemium apps, for example, to use advertisements for the free version and offer paid ad-free versions of the app.


Twistfuture Software Pvt. Ltd. is a Mobileapp development company in India which specializes in Android App development, iPhone App development, Windows App development, MobileGames development, Unity 3D development, Multiplayer Games development, Casino Games development, and more. Get the Windows, Android and iOS Mobile App from TwistFuture and monetize it using the revenue model that suits your app.

Friday, April 14, 2017

Latest Trends in iPhone Application Development



Like all facets of Information technology, mobile application development is going through tremendous changes. In last few years, m-commerce and virtual reality have grown exponentially. These would continue to grow and evolve in 2017. New devices (Wearable devices, Internet of Things), new technologies (cloud, augmented reality) and even new programming language (Swift) are changing the iOS ecosystem. Lets catch up to the latest trends that iPhone app development will see this year.

1.      Swift Programming language

Swift is seen as the successor of Objective C. It works on open source compiler infrastructure which uses XCode tools. Termed as Protocol Oriented Programming language by Apple, it is concise and resilient to erroneous codes. The latest release Swift 3.0 has improved core language and standard library. Ease of use and navigation will make it preferable over Objective C to develop iOS, watchOS, and tvOS apps.

2.      Geolocation and Augmented reality

Geolocation is being increasingly integrated into sophisticated e-commerce and m-commerce iPhone app development to provide personalized services to customers and 2017 will see more developers using GPS or ibeacon with Augmented Reality to create new gaming landscape with 3D games becoming more common. Use of geo location in household appliances will see further growth this year.

3.      Internet of Things (IOT)

2016 saw a rise of 34% in IOT apps as per a study by Research and Markets and it is expected to only grow faster this year. Use of IOT technology was visible in wearable devices (like Apple watch), fitness, healthcare, retail and events. IOT will further enter homes as Apples Homekit will see widespread use in consumer appliances. Security of Information-flow between devices and signal recognition should see much improvement.

4.      Enterprise apps

Enterprise apps help businesses by streamlining business processes. These in-house apps provide effective task and data management and real-time customer engagement. Productivity concerns will see more enterprises wanting these iPhone app development solutions.

5.      Security

The proliferation of mobile devices and gadgets has increased vulnerability to cyber crimes. Privacy and security would remain in focus for developers as more people will spend money on security. Expect to see innovative and stronger encryption technologies. iOS9 and iOS10 already have better security features than their predecessors. Furthermore, App Transport Security (ATS) has been made mandatory for all iOS apps since January 2017 which will make iPhone apps more safe and trustable for users.

6. Cloud

Cloud technology helps reduce app size by fetching data from the cloud instead of devices internal memory. Cloud Syncing allows apps to function across multiple gadgets and with Internet of Things (IOT), the technology will see more demand.

7.      M-Commerce

M-Commerce has already overtaken e-commerce, and this trend is expected to continue. 2017 will see m-commerce making use wearable devices, beacon and alternative payment systems like wallets like Apple pay, to give customers more personalized experiences.


iPhone is one of the most popular devices in the world and iPhone apps help you earn revenue by monetizing the large user base of Apple devices. Twistfuture Software Pvt. Ltd. is an iPhone appdevelopment company in India which specializes in providing iPhone apps as per your business needs and goals. We use latest trends in technology to offer up to date and quality apps for your business.

Monday, April 3, 2017

What is the Evolution of Mobile App Development



One of the most convincing arguments from the voting floor was from a woman who said that even her grandmother had heard of it, said Ben Zimmer of American Dialect Society. He was explaining the reasons behind the decision of the 128-year-old organisation to choose the word App as the word of the year for 2010. It was two years earlier in 2008 that Apple launched iOS App store which allowed third-party mobile app development and distribution. This freeing up of the App market led to an explosion of new and innovative apps and became part of the lexicon of mobile device users.

1980s

Mass consumption of mobile apps began in the late 2000s with the arrival of app distribution services but the history of mobile app development lies further in the past. In the 1980s, British company Psion launched series of pocket computers called Psion Organizer. The second model of the PDA (Personal Digital Assistant) featured apps like file manager, password protection applications as well as puzzle and adventure games. Later it launched EPOC operating system with Backronym Electronic Piece of Cheese, which fueled more sophisticated apps like spreadsheets and word processors.

1990s                                                                                                

Often called the worlds first smartphone IBM Simon featured applications like e-mail, address book, calculator, and calendar which were focused on productivity. As processors became faster and memory devices became cheaper, new innovations filtered through. In 1998, EPOC became Symbian which was a joint venture owned by Nokia, Psion, Ericsson, and Motorola. Symbian OS was widely used by Nokia, Samsung, LG and Ericsson albeit with different platforms and APIs.
Concurrently, another company Palm released Palm Pilot in 1996 with features like touchscreen and data synchronisation which are now ubiquitous in contemporary smartphones.

2000s

In 2007, Apple launched its first iPhone which operated on the iOS operating system. A few months later, a Korean company HTC launched the first smartphone operating on the Android operating system developed by Internet giant Google. Both the platforms offered a marketplace for apps where users were free to install both paid and free apps for their smartphones. Apples App Store and Googles Android Market (now named Google Play), as well as multi-touch screens, revolutionised the mobile app development eco-system. Microsoft also jumped on the bandwagon with Windows OS which was adopted by Nokia over its own Symbian OS.

2010s- Present

Both Android and iOS platforms hit a billion installations milestone in 2009-10 and in 2011, app usage surpassed mobile web usage. The convenience of the mobile phone gave mobile app development an edge over desktop software and it is increasingly preferred over mobile web.
2014 arrived with wearable tech through Apple Watch, Google Glass, and Android Wear. These devices could use haptic technology for niche utilities like fitness trackers and navigation tools and connect with smartphones for mail notifications.

Thursday, March 9, 2017

Twistfuture-Have a Look at Top Mobile App Development Trends of 2017


The blasting ascent in smartphone prompts to a high surge in the quantity of mobile apps. Applications are the main impetus behind smartphones and furthermore tablets and this therefore have an enormous strength over the tech shopper base. Mobileapp development part is relied upon to grow up to $80 billion in income in the year 2017 and by the year 2020, it will surpass $100 billion in income. App development ventures is resolved to upgrade the computerized encounters for their profitable customers with the assistance of much propelled advancements.

Machine Learning Apps

This year machine learning may be expected that has the potential to alter the blueprint of the mobile app trade attributable to facilities like analyzing massive knowledge and predicting outcomes. What is more, it'll additionally facilitate in rising client service with none human intervention. Corporations like Facebook, Google, IBM and Microsoft are paying plenty of attention on machine learning and AI and as a result of this, industries like retail, healthcare, finance and banking are going to be heavily counting on machine learning apps within the year 2017.

Streaming Apps


There is seen an immense move in the shopper conduct as a result of the ruin of blockbuster and there is a higher shot of conventional satellite TV to fall in this classification and therefore, expansive media houses are concentrating on online video spilling stages. Along these lines, gushing media gadgets will develop all things considered. Subsequently, the interest for applications that attention on gushing substance, also to the way YouTube and Netflix offer substance spilling on a portable stage.

Progressive Web Apps

PWAs are characterized as sites that look and feel like an apps. The best thing about such applications is that they are upheld by Google keeping in mind the end goal to bolster their web search tool calculation and it additionally offers the simplicity of the web with the client experience of an application in the meantime. Furthermore, the cost of creating dynamic web applications is exceptionally moderate. Such applications are must-have for ventures like media, excitement and online business and numerous more enterprises of a similar kind.

Deep Linking 

The utilization of profound connecting will ascend in the year 2017 for both Android and iOS working devices. Mobile application advertisers will utilize will utilize profound connecting with the intention to create more powerful and also non-meddlesome promotions. This is considered as the more enhanced and also exceedingly customized push notice procedure for mobile applications.

Digital Transformation of Enterprises

Today, countless are understanding the significance of going computerized keeping in mind the end goal to remain in front of the opposition. Computerized change for undertakings has turned into an exceptionally significant calculate this advanced age. Both web-based social networking and additionally IoT are assuming an imperative part in changing the way undertakings associate with their clients and additionally workers for the change of client experience. Retailers are incorporating area based innovations because of which clients can shop anyplace and at whatever time. This is one of the greatest mobile application development patterns to pay special mind to in the year 2017.

Conclusion

Mobile app development industry is hinting at no backing off and soon, an ever increasing number of organizations will be seen making ideal use of mobile applications. On the off chance that you are the person who is anticipating develop your business with applications, don't miss these astonishing mobile app development trends.


Twistfuture Software is an innovative company with skilled app developers who are capable enough of developing qualitative apps. So, if you are looking a partner who can develop apps foryour business, then it is certainly, the best choice.

Sunday, January 22, 2017

How to Grow your Business with App Development Services


Running a business encompasses a number of responsibilities, strategies and tools for constant growth and success. Today the market, in every field, is so competitive that being on top means keeping at pace with the changing trends and current demands. Whatever your business may be, if you want to be successful and recognized you have to adapt to the present day ways and methods of running a business. Doing everything on your own may not only be excessively time consuming but also lack the quality your business deserves. Every strategy and every aspect of business has revolutionized with new technologies and advanced methods coming into play. Today, there are experts and professionals who work on specific tools and strategies to maximize the output and bring in desired results.

We live in a highly digital world now. Everything is a click away and all our needs- products and services- are available online. The internet is an extensive platform that has created a profitable and impact for businesses all over the world. Everyone has specific needs and, and we rely on technology and gadgets to satisfy many of our daily and basic needs. Our phones, laptops and tabs have become an essential part of our life, carrying out important and essential tasks on our behalf. It goes without saying that most of us are extremely dependent on our gadgets, even for the simplest and most basic of our tasks.

Keeping at pace with this technological and digital change, App Development has mushroomed and is constantly in demand. Having a professional Mobile app development company by your side seems like the most obvious fact! There is an app for almost everything and the success of businesses with apps is much higher than of those without an app. Developing an app requires in depth understanding and technical knowledge. Thus, a professional mobile app developmentcompany is a better option that a trial and error method!

Benefits of App development services:

-          A team of professionals!
When you work with a professional company dedicated to app development services you receive the benefit of the combined knowledge and expert of a team of professionals and experts. Every aspect is handled by an expert!

-          Customized Services
Every business has unique needs and requirements. An app development service will help you achieve exact and specific results custom made to suit your individual needs.

-          Advanced Solutions
Working with professionals also means the benefit of the most advanced tools and services. Be it android, iPhone or windows app development you can be sure to receive the latest tools to enhance your app.

-          Keeping pace!
An app needs regular updates to keep up with the changing needs and business growth, a professional service will help you keep your app updated to match the present day needs and cater to the demands of your valued users.

IPhone app development, android app development and windows app development have become intrinsic business needs that guarantee a wider reach and visibility!